Martin Hawksby
Martin Hawksby
Marketing

SELLING YOUR HOME

When you choose an agent to sell, you always want the best estate agent to handle your most valuable asset. You will want to know that the marketing you have chosen is capable of delivering you the sale you require on your home. You will need to know that you’ve just decided to use the most effective agent, who not only sells more than any other agent, but they sell a higher percentage of their homes than any other agent sells of theirs. You will need to know you’ve just given yourself the best chance of selling through your choice of agent.

You will need for your own comfort and reassurance to know that your agent cares about you and has substantial local knowledge. You will feel better if in every way your property is presented to the buying public in a fantastic way making it stand out from the crowd.
Ultimately your biggest fear will be that you or the agent you choose has overpriced it gaining you no interest – you need to know the agent has valued it honestly & correctly don’t you?
Finally you also need to remember this, it’s a fact in the UK that almost 30% of sales agreed fail to complete, another 25% battle through to completion with many problems along the way – so you absolutely need to know that your agent has the skills, experience and ability to deal with problems along the way effectively, with a positive outcome.
The success of your sale could or will be determined by you choosing to involve or not involve Martin Hawksby – The Right Estate Agent

Where Do We Handle Property?

We sell properties from our Wellingborough office from within the map area shown below.

 

What Can You Expect From Martin Hawksby

MHtv

 

 

We always seem to be in front of our competitors in many of the excellent marketing ideas, eventually some follow! As with floor plans and many other innovations, we were first with our lcd TV style presentation of property in the office. The presentation of your property in our office is unique on our five internal multi-media 32" lcd flatscreens creating a full moving presentation of your home to include the floor plans.

 

 

Exciting Window Promotion Of Your Home (incorporating MHtv)

        

Our MHtv unique property viewing media is extended into our window via our full 50” digital projector system to get your property noticed by passing foot and vehicle traffic. All properties we sell are displayed and for good measure we produce an A4 window card with floor plans as well. We can guarantee to you a window presence unlike many competitors.

Floor Plans

 

 

Floor plans which explain your home’s layout cut down time consuming, wasteful viewings. At the same time these plans encourage people to view, who discover from the plan that your home’s layout is right for them. Martin Hawksby pioneered their introduction in Wellingborough during 2001 and even by the end of 2005 only a handful of agents have followed suit. These are provided at no extra charge and will be seen by buyers in the window, in your property details, on MHtv, on this & many other websites, in our computer tour of your home in our office and also in the full colour printed details. These floor plans really do help buyers decide!

Digital Mapping

 

 

Used in the property details of your home. Our idea with these is to make the life of your buyer as easy as possible in locating your home to decide for or against.


 

A3 Brochure style details

The details a buyer collects from our office or receives in the post are made up of 4 pages of information provided across an A3 folding brochure. The details incorporate up to 10 full colour photos, floor plans and maps and the new energy graphs. They are printed to the highest of standards internally within our business, so there is never any chance of us running out. Our property details on many occasions, have been praised as the best in the town by many different purchasers.

Slide Show On Line

At martinhawksby.co.uk you will see your home presented with quality high res’ images in a beautiful slide show available to thousands of purchasers 24 hours – daily! Link To Example of a great slide show.

Full Details online in A4 printable format

On this website,  rightmove.co.uk & homesonview.co.uk and many other national web sites,  full property details are available on ALL our properties. Buyers are able to view, download & print them off at leisure in the own homes and businesses where they work. At this site your buyer can save all the different homes of interest to them in a “shopping basket” and print them in all in one go. Buyers today don’t even need to leave their office or home to see full property details on any home. How we present, rather than what we say as agents is most important, as most buyers only contact us if they like what they see. Can you imagine, what would happen to your chances of selling, if the agent you use doesn't present your home accurately or well enough. That why well presented details are ESSENTIAL!

Prolific website  & TV portfolio.

 

 

 

 

                          

 

 

 

 

 

 

As well as buyers visiting this site to view your home, we have been very selective in where your home is viewed. Here above is just a small selection of the many sites showing your home. Click on any of the above icons to see how we present our properties on these sites. Your property is also represented on Sky digital interactive TV where people can view our properties on their televisions in the comfort of their lounge sofa!! Below are many more sites we feature our homes on.

 

Eye-catching Press Marketing

Whilst however, press promotion of property is diminishing, we take between 1 & 2 pages weekly in the Northants Evening Telegraph promoting yours & many similar homes to those customers who still rely on the press. Over the last few years enquiry levels from the web have increased and substantially outnumbered press enquiries which is and will reduce agents commitment as it becomes seen as un-economic. Although web enquiries outnumber press at least 10 fold, we still believe in representing your home in the press to those few buyers who do not have internet access.

 Stylish Town Centre Air Conditioned Office

Refurbished during the 2nd half of 2005 the premises were given a bright modern, minimalist feel with every attention to detail, being paid to improving our “customer experience”. The air conditioned front sales offices were enhanced further by our media screens playing our property portfolio on. In the back-ground keeping our customers and ourselves up to date with major events is Sky News. When the kids come in, our Playstation 2 kicks in so we can concentrate on the parents and they can concentrate on buying one of our homes! Whilst in our office, our customers can enjoy complimentary refreshments including chilled filtered water, a range of coffees, hot chocolate, cappuccino and tea..

Striking “for sale” signs that nearly always read “sold”

Our signs in our brand colours of yellow and blue and are very striking being noticeable from hundreds of metres. Over the last few years these sign have become synonymous with the “Success” you would expect.